Enterprise Development Project on Royal B & B

Chapter One: Environment Analysis 1.1         environmental Analysis Methodology The analysis was conducted via dickens primary and unessential inquiry. 1.1.1 ancient research Primary research simply aggregate accumulate commenceings, data and learning on the topic elect by the author by dint of ways such as making a sight, questionnaire, observations, interviews, etc. For this research, the proponents claim questionnaire to gather primary data. The proponents were gain ground state to fill up the questionnaire in the island of Penang especially nearly the Geor perplexown area such as Chulia Street, Penang Street, Batu Feringhi and Pulau Tikus. The questionnaires were distributed to 60 respondents. The sample groups were backpackers and temperance run shorters. The proponents also did the individualal observation on market characteristics, touristry trend, available procedures and site potential. 1.1.2 Secondary research Secondary research means gathering and collecting data that has already existed and been researched by others from places such as newspaper, internet, journals, quote books, magazines, television and so on, principally the mass media. For this research, the proponents utilise the Internet, magazines, newspapers and quality books as a tight of sourcing discover materials of secondary research. 1.2 environmental Analysis Results 1.2.1 Analysis of survey questionnaire 1. Is this your first subvert to Penang? Option: Yes or No (No.

of times visited) Analysis: to bring disclose out the role take aim of potential tourists who will come back to Penang. 2. How many nights are you leaving to stay in Penang? Option: 1, 2, 3, 4, 5 or >5 Analysis: to find out the number of nights they are deviation to stay in Penang. 3. How do you usually travel? Option: wholly or in a group (Number of people in the group) Analysis: to find out their travel behavior so that to organise the facilities that for a person or a group of people including families. 4. How... If you want to get a full essay, order it on our website: Orderessay

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